Methodology- the analysis of the principles or procedures of inquiry in a particular field
Social Methodology-refers to the methods adopted in order to gain knowledge or information about the social world. Social Sciences use a variety of methodology approaches in studies such as qualitative, and quantitative approaches. Quantitative approaches deal with the aspect in which something is measurable in terms of greater, less, or equal or of increasing or decreasing magnitude. Qualitative researchers aim to gather an in-depth understanding of human behavior and the reasons that govern such behavior.Qualitative methods for example would include methods such as case studies, while quantitative methods include hypothesis testing and observational studies.

(02/12/2009). Qualitative Research. Retrieved February 15, 2009, from Wikipedia Web site: http://en.wikipedia.org/wiki/Qualitative_research